Geneva newspaper reporter Chen Jian reported: the United Nations Conference on Trade and development (UNCTAD) on 2015 before the release of "information economy report" said, 130 in the global economy, small European economies in the business to consumer (B2C) e-commerce field is the most developed economies in rapid development to catch up, China has actually become the world’s largest "business to consumer e-commerce market.
according to the latest annual report, "business to consumer e-commerce economy index ranked the top 10 are Luxemburg, Norway, Finland, Canada, Sweden, Australia, Denmark, South Korea, Britain and israel. In developing and emerging economies, in front of the row in East Asia, including South Korea and Singapore, especially Chinese, in fact has become the world’s largest business to consumer e-commerce market. At the same time, in terms of the actual Internet purchase rate, Brazil, China and Russia this year’s performance was better than expected.
UNCTAD said the current global "business to consumer e-commerce transaction amount at about $1 trillion and 200 billion annually, compared to the" business to business (B2B) e-commerce transactions amounted to "up to $15 trillion a year is much smaller. However, business to consumer e-commerce is growing rapidly, especially in Asia and africa. It is estimated that by 2018, developing economies and transition economies will account for about 40% of the world’s "business to consumer e-commerce" transactions, while the share of developed economies will fall from 70% to 60%.
report also analyzes the development in developing economies "restrictive factors faced by the enterprises to consumer electronic commerce", for example in Latin America and the Caribbean, Asia and the Atlantic, the postal service to extend to thousands of households; while in Africa, the development of electronic commerce in the subject of low rate of Internet access.
report pointed out that with the development of economy to further improve the rate of Internet access, create new e-commerce software platform and the means of payment, and make the local e-commerce company to provide products and services for the local market marketable, these economies "business to consumer e-commerce will be further expanded.